Black Swan Strategy

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Black Swan Strategy

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“For the leaders building what’s next — and the investors who see it before the world does.”

Black Swan's Story

Meet Mackenzie

Mackenzie Kastl built Black Swan Strategy Group on a simple belief: every organization’s success begins—and ends—with alignment. Alignment between founders and investors, strategy and execution, and between what’s promised and what’s delivered.


As a strategist, capital advisor, and operator, Mackenzie has spent nearly two decades guiding organizations through inflection points — the moments where clarity, conviction, and communication determine everything. Her approach blends the discipline of corporate strategy with the intuition of a trusted confidant, helping leaders turn complexity into confidence and vision into measurable value.


Before founding Black Swan, Mackenzie led investor relations and stakeholder strategy for a $200M private equity fund with over 1,500 investors, where she built the communications, data, and trust infrastructure from the ground up. Her career spans global corporate public affairs, higher education, nonprofit leadership, and capital markets; giving her a rare, 360-degree understanding of how organizations grow, how they fail, and what it takes to lead through uncertainty.


Today, through Black Swan, she partners with founders, boards, and capital allocators to build investor confidence, elevate leadership alignment, and accelerate growth through precision and foresight. The firm’s work is grounded in discretion, high performance, and measurable outcomes — designed for those who understand that investor relations is not a department, but a strategic weapon.


Mackenzie’s philosophy is simple: When you lead with clarity, communicate with conviction, and execute with consistency — capital follows.


Outside of her advisory work, Mackenzie is a passionate equestrian, national competitor, and lifelong student of human performance. She draws the same lessons from the arena as she does from the boardroom: success is earned through trust, precision, and alignment — and it’s always visible long before it’s announced.


Black Swan Strategy is a 2025 recipient of the  Leadership Coaching Service of the Year for the 2025 GLOBAL Innovation & Excellence Awards presented by Corporate LiveWire. Mackenzie is also a 2025 Honored Listee of Marquis Who's Who in Business.

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